Twitter co-founder gets back in the game with new mobile startup called Jelly

April 01, 2013: 03:22 PM ET

(gigaom.com) -- It seems he’s at it again. Biz Stone, one of the co-founders of Twitter and the Obvious Corp., tweeted on Monday that he’s venturing back into new startup territory with his latest project called Jelly. (Of the fish variety, not the peanut butter one.)

People are basically good—when provided a tool that helps them do good in the world, they prove it. jellyhq.com/post/466234974…
Biz Stone (@biz) April 01, 2013

In a blog post titled, “What is Jelly?” Stone didn’t actually explain much what Jelly is, but did hint at a mobile-oriented startup. And yes, the company is based in San Francisco and it’s hiring.

“People are basically good—when provided a tool that helps them do good in the world, they prove it.

Jelly is a new company and product named after the jellyfish. We are inspired by this particular animal because neurologically, its brain is more “we” than “me.” Also, for the past 700 million years, this decentralized structure has been wildly successful.

News of Jelly emerged unexpectedly early so I’ll wait a bit to share more about the team. In the meantime, I’ll say this. Jelly will be for everybody, it will be developed first and foremost for mobile devices, and it will be free. But, it won’t be ready for a while.”

Based on Stone’s past ventures with Twitter and Blogger, it seems likely that Jelly will end up with a social bent. Stone noted that he’ll be focusing mainly on Jelly right now.

He re-launched the Obvious Corp with Twitter co-founder Evan Williams and early Twitter employee Jason Goldman back in June 2011, and so far the umbrella company has launched a few startups, including Medium and Branch, which presumably will be overseen by Stone’s co-founders now.

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